Design and Illustration for
Health, Wellbeing & Sport

If you’re helping people live healthier lives, move more, or take better care of themselves how you communicate matters.

Whether you’re leading a public health campaign, building a wellness brand, or supporting community sport, I create design and illustration that helps you share what you do with more clarity, creativity and care. From mental health to mobility, community sport to chronic illness, I help make your message land.

Active Essex Illustrations Boccia Workout Wheelchair Basketball Baby Yoga

What I Offer

Illustration for Campaigns and Resources

From movement guides to mental health toolkits, I create illustrations that make your message clearer, warmer and easier to engage with. Ideal for use across print, social media and educational settings.

Design for Health and Community Projects

Whether you’re encouraging healthy habits, promoting sport or tackling health inequalities, I design materials that are easy to use, accessible, and tailored to the people you’re trying to reach.

Branded Visual Toolkits

Need a suite of visuals that your whole team can use? I develop branded assets that help you stay consistent across channels, ideal for organisations with big ambitions and limited time.

Infographics and Explainers

Complex ideas don’t need to feel complicated. I design infographics and diagrams that support understanding and encourage action, ranging from the benefits of physical activity to wellbeing frameworks.

Education and Training Materials

I design resources that support learning, training or community delivery, from movement guides and wellbeing workbooks to physical literacy diagrams or facilitator packs.

My approach is rooted in clarity, curiosity, and care, values that shape everything I create. I understand how hard it can be to communicate big ideas in a way that’s warm, accessible and effective, especially when the stakes are high and the audiences are varied.

See my full portfolio
Sam Osborne – creative studio founder specialising in illustration and design for ethical brands and charities

Let’s work together.
If you’ve got a project that needs clear, human-centred illustration, design, branding or a combo of all three, I’d love to work with you.

Get In Touch