Designer, illustrator, visual communication partner, and houseplant collector!

I have over 22 years’ experience, including 15 running my own studio, working with charities, B-Corps, arts, education and ethical organisations who want their work to be clear, confident and credible.

I work as a visual communication partner, helping purpose-led organisations shape how their ideas are expressed, understood and acted on. I’m drawn to work that has substance. I like untangling complicated concepts, spotting what really matters, and finding ways to communicate it simply.

The aim is to help organisations communicate with confidence, build trust with their audiences, and create work that genuinely supports their mission.

If you work hard to create a better world, educate people or improve life for others, then I’d love to use my skills to help you do that.

Selected Clients

The Children’s SocietyCAFOD World GiftsGreat Ormond Street HospitalSave The ChildrenThe Ethical Property CompanyGlobal’s Make Some NoisePSHE AssociationEssex County CouncilOxford UniversityThe Design MuseumClassic FMThe Salters’ InstituteEarthKind HaircareActive EssexJust Finance FoundationOxford University PressWI Life MagazineBulletin MagazineHayhouse PublishingJBA ConsultingShower BoxThe Linking Network

Working with me

Sector knowledge that goes deep

I’ve spent decades working with charities, public sector organisations, education providers and purpose-led brands. I understand how these organisations work: the stakeholder structures, the approval processes, the communications challenges, and the audiences you’re trying to reach.

A process that holds things together

Design projects involving multiple stakeholders and tight deadlines can get messy fast. My projects are structured to keep decisions clear and progress steady, with defined stages, consolidated feedback, and no surprises. You’ll always know where things stand and what’s coming next.

Breadth that makes the work better

I work across illustration, graphic design, branding, typography, print, digital, and more. That means I can see the whole picture, spot where things connect, and bring joined-up thinking to a project that specialists might miss.

Curiosity, play and the space to experiment

The best work comes from asking questions that weren’t on the brief, making connections across disciplines, and letting ideas surprise you. It’s what separates work that feels alive from work that just gets the job done.

Project structure

My projects are structured to prioritise thinking before making.

By spending time up front clarifying goals, audience, and visual direction, we create a strong foundation that makes everything that follows smoother.

Clarity & Strategy

Discovery conversations and workshops to clarify your goals, target audience, and key messages, then start shaping your strategy.

Concept Development

Translating strategy into first creative directions: roughs, moodboards, draft visuals. Exploring what fits you and connects with your audience.

Execution & Production

Full production of illustration and design assets, with space for feedback and revisions. The stage where the strategy and vision come to life.

Delivery & Rollout

Final files, guidelines, and practical advice, so you can use your designs clearly and consistently wherever you need them.

Outside of work

When I’m not designing, I like to cook, get outdoors, potter in my garden, clock up the kilometres on my stationary bike, lift heavy weights at the gym, visit an art gallery or go and see a gig, the louder and more guitary the better. I try to get to a couple of rugby matches and some motorsport during the year and love a pub quiz.

In many ways, I was born in the wrong era – I love and am influenced by second-hand books, mid-century ceramics, and 1970s interior design. I often watch old sci-fi movies while I work; Destination Moon is one of my favourites. Look it up, you’ll love it!